Sector & Brand Experience


Amongst domestic and international campaigns for brands, retailers, charities and the COI, Gary Sharpen has created booby trapped mail-packs to recruit officers for the British Army, hired the world’s worst street performer to find volunteers for VSO, persuaded adults to play Twister for Habitat, set near impossible tasks for graduates to find the best people for Saatchi & Saatchi, set a  giant monster trashing the streets of London to launch a blockbuster movie for Sony Pictures and set up a peep show in Soho to launch a perfume for Agent Provocateur.

  • COI British Army
  • Financial Visa, Lloyds TSB, Insight Investment, AXA, ING Direct
  • FMCG Oil of Olay, Castlemaine XXXX, Tetley, Guinness, National Lottery, Kellogg’s Bran Flakes, Kellogg’s Coco Pops
  • Automotive Toyota, Ford
  • Telecoms & Broadcast BT, Sky, NASN (now ESPN), BBC
  • Leisure Walt Disney Attractions, London Tourist Board (now Visit London), Malta Tourist Board, Wales Tourist Board, Holiday Inn, English Heritage, British Airways, Delta, Manchester United FC, Sony Pictures
  • IT Hewlett-Packard
  • Electrical Goods Sony, Phillips
  • Retail  Shell, Thameslink, Dollond & Aitchison, Carphone Warehouse, Habitat
  • B2B Deloitte, Visa, Insight Investment, Castlemaine XXXX, Tetley, BT, Holiday Inn, Hewlett-Packard
  • Luxury SK2, Agent Provocateur
  • Charity NSPCC, VSO